Microsoft wants to change the name of the Santiago Bernabeu
Stadium «Santiago the Bernabeu» – is one of the most famous football stadiums in the world. For over 60 years it is the home arena for football club «real Madrid». If the company’s plans, Microsoft will be realized, the stadium of the Royal club can get another name – the software giant confirmed the fact of negotiations about acquisition of the rights to the name of the object that has 85 of 454 seats. In addition, Microsoft has already supported several projects of the Foundation of football club (Real Madrid Foundation).
Interest in the name of the stadium was confirmed in an interview with Antena 3 the President of Microsoft Spain. Lead the negotiations himself bill gates, but Florentino Perez, President of real Madrid, ready to make a decision only in the middle of next year.
Football club seriously owe around 541 million euros – need any financial support. But from such a deal will benefit Microsoft, including a good marketing push and the connection with the big stars of football Cristiano Ronaldo and Gareth bale, for example.
Thus, if the club agrees to the proposal of the Americans, possibly as early as next year, «real Madrid» will play at the Microsoft Arena.