Microsoft and Alibaba signed an agreement on combating piracy in China
Although the business model Microsoft increasingly turns to the subscription services and the implementation of the device, license sales continue to represent a significant portion of the company’s revenues, so Microsoft continues to fight the distribution of counterfeit software.
Recently, Microsoft and Alibaba, the largest e-Commerce site that works in China, has signed an agreement to reduce the phenomenon of piracy, which finds fertile soil in the populous Asian country. This marks the beginning of a new milestone in the «battle» that Microsoft for many years has been in China. Suffice it to recall the words of the previous Director of the company Steve Ballmer, who once said that about 9 out of 10 copies of the Windows operating system sold in China are not authentic.
In accordance with the agreement – Memorandum of understanding – Microsoft get help Alibaba to protect its intellectual property. The Chinese company agreed to remove pirated copies of Microsoft software from their store based on the reports coming directly from Redmond. In addition, the Chinese giant e-Commerce will help customers to return the money paid to the sellers of illegal SOFTWARE.
All these efforts will help Microsoft in a country where the proliferation of piracy is primarily due to cultural reasons we have yet to find out.
From : Winbeta